User Persona Survey Template

User Persona Survey Template

When it comes to customer research, UX/UI Designers, Research teams and more can have an upper hand by getting clued into their users through user persona surveys. What is a User Persona survey template? It's a survey created for UX/UI research that dives deep into customers’ lives and provides research, design and product teams valuable data on how their customers think, feel, live and purchase products. The key benefits of user persona surveys are that you are able to get one step closer to understanding who your target market is and achieve real insights about how customers interact with your business; be it online or in-person. This User Persona survey template at its core is about helping you build empathy for your customers, and be able to hear them as they share their thoughts.

Common use cases for User Persona surveys include collecting users' personal details like age, location and daily habits, having users complete content quizzes to segment them into user personas based on their responses, as well as conducting exit interviews to acquire feedback from existing customers at the end of their journey to understand their experience and what your teams need to do in order to win them back. In each case, research and product teams get invaluable data that helps craft a better product or service fit for the users they serve. Let's get started.

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